Empower Volume Mascara

Regular price€24
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Uniquely formulated to deliver oustanding volume, increased length and transfer-proof, ultra-black definition, applying Empower gets you ready to face the world.

The specially designed wand provides lift and curl while separating and coating each lash. It's the only mascara you'll ever need.

Size: 9.6ml
Colour: Pitch Black

  • Long lasting, high-impact volume
  • Transfer-proof and water resistant with incredible staying power
  • Ultra-black colour gives a false lash effect
  • Vegan friendly
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Note from pippa

“This mascara is the best I’ve ever used, without a doubt. One swipe and I feel empowered and ready to go. I am a firm believer in the ‘curl’ step too – makeup artists would never miss this step, and neither will I from now on.”

Empower Volume Mascara
Empower Volume Mascara
Empower Volume Mascara
Empower Volume Mascara
Empower Volume Mascara
Empower Volume Mascara

Infused with jojoba oil, the formulation helps fortify lashes and improve flexibility, while helping you maintain the health of your own natural lashes. Its unique brush accentuates length and delivers ultra-black definition, high-impact volume and dramatic length in one coat, but is flexible enough to build on with a second. It doesn’t budge – until you want it to, that is.

Removal is easy – it dissolves in seconds with Poco Beauty’s Beauty Water makeup remover, no scrubbing required.

To achieve empowering volume, begin by curling your lashes using our Empower Eyelash Curler. Hold the mascara wand at the base of your lashes, near the roots, and wiggle it gently from side to side as you pull it upward. This technique ensures even coverage, while our formula will do the work for you to prevent clumping. For added volume, apply a second coat, if desired.

Ingredients: Aqua (Water), CI 77499 (Iron Oxides), Copernicia Cerifera Cera (Copernicia Cerifera (Carnauba) Wax), Synthetic Beeswax, Butylene Glycol, Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Palmitic Acid, Hydrogenated Polycyclopentadiene, Stearic Acid, VP/Eicosene Copolymer, Polyester-5, Euphorbia Cerifera Cera (Euphorbia Cerifera(Candelilla) Wax), Aminomethyl Propanediol, Mica, Phenoxyethanol, Simmondsia Chinensis Seed Oil (Simmondsia Chinensis (Jojoba) Seed Oil), Hydroxyethylcellulose, Polyethylene, CI 77266 (Nano) (Black 2), Ethylhexylglycerin, Laureth-20, Laureth-21, Magnesium Myristate, Tocopherol, 1,2-Hexanediol, Sodium Acetate, Disodium Phosphate, Polysorbate 60, Sodium Phosphate

Customer Reviews

Based on 106 reviews
95%
(101)
3%
(3)
0%
(0)
1%
(1)
1%
(1)
S
Siobhan

Love it , great on fine lashes 💗

S
Sarah O.

Empower Volume Mascara

c
claire w.c.

Beautiful non smudge mascara

M
M

A new favourite. Love everything about this mascara; product delivery and brush are excellent. It is long wearing and not clumpy

M
Mary O.
Best mascara ever!

This mascara works exactly as described - better than any other I have used. it goes on easily, no clumping, just longer appearing lashes instantly! It is a must have.

S
Sarah B.E.
The Best

This is literally the best mascara I have ever used. It doesn’t clump like most do-it delivers just the right amount of product and the wand is amazing-gets right into the root. Lashes look really enhanced but still natural. Love that this is an Irish brand too-delivered the next day. Just fab!

V
Valerie H.
Mascara

Only used it once but so far so good.

M
Marie C.

Empower Volume Mascara

The Story of Empower Volume Mascara

Meet your new hero: Empower Volume Mascara. Mascara really is the one product that empowers. It's transformative ability makes it a desert island product for most people. We wanted to bring you a true staple that will be the mascara you return to time and again for amazing lashes.

The key, for us, was the unique wand: Designed by fusing and combining two other wands, it has a formula bank at the centre to hold overflow, making sure the product is delivered evenly and purposefully on to each lash, without smudging or clumping. You're in control – with each coat you can build your look from soft and feminine to full and bold. The formula was created with unbeatable volume and lengthening power in mind – but we also needed it to be ultra black and totally transfer-proof.

Thankfully, we achieved that with Empower. Together with the Empower Eyelash Curler, your mascara capsule wardrobe is complete.

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    Made in Italy

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    Eco Packaging

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    Alcohol Free

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    Cruelty Free

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    Vegan Friendly